Search Engine Optimization (SEO)is the process of improving your website’s ranking in Search Engines. In
Effective Search Engine Optimization(SEO) has gone through a lot of changes since its inception. Earlier Link Building, Keyword Stuffing etc, were some of the practices used by Search Engine Optimizers. The SEO team of Fix Website Issues in
- On Page
- Off Page
- Link Building
- Sitemap Submission
- Robot.txt
- Crawler Errors correction
- Seo optimized Article Writing. and much more
SEO PROJECTS STEPS
Step: 1 – Complete Website Audit and Suggestions
A) In-depth Analysis Phase
Complete Website Analysis
Competitor Website Analysis (Any Three)
B) Google Webmaster & Analytic Analysis
C) Keyword Analysis & Suggestions:
Step 2: On-Page Optimization :-
Title Tag/Meta Tags checking & Optimization
Internal Link Structure Analysis XML and HTML Sitemap Creation & Submission
Google Web Master Tools Analysis/Registration
Img Alt Tag Construction / Implementation
Anchor Text Links Construction / Implementation
301 redirect and 404 error page checkup
Robots.txt Analysis
Step 3: Off-Page Optimization
Web 2.0 Links creation and maintenance
Google Places Set Up
High PR article writing and blog creation
Theme based thread discussions
SBM on high PR sites
Doc, Pdf, Wiki links creations
Press Release Disputation
High PR sites are the target
Strategy to setup AdWords campaigns including account creation, expert keyword selection, etc. will include these activities:
Pre-Campaign activities:
———-
Establish a marketing budget and campaign objectives
Develop comprehensive list of applicable KEYWORDS to provide the best ROI
Creating word and image advertisement
Research competitive landscapes and set bidding strategies
Establish key performance indicators
Develop compelling creativity to drive result
Post-Campaign activities:
———
Identifying relevant Keywords (knowing the difference between “informational” keywords and “buying” keywords) that have high search volume and less competition
Improving campaign’s CTR
Detailed Keyword Research in co-relation with target audience/market
Objective based Bid Rate Analysis
Conversion-oriented Landing page evaluation & Creation
Keyword-focused and thematic AdCopy writing
Negative Keywords Insertion.
Conversion-oriented Landing page evaluation & Creation.
Keyword-focused and thematic Copy writing.
Split-testing and Landing pages.
Studying / evaluating web-log reports and integrating useful information derived from the same.
Campaign performance monitoring / tweaking on a daily basis.